How we do it
We offer three types of packages:
Marketing Starter Kit
Designed for firms that don’t have in-house marketing or require a strategic advisor. We work with you to develop a marketing plan and create systems to deliver it. We then support your in-house team to guide their implementation and provide ongoing mentoring. Some clients choose to outsource their entire marketing function to us.
The Thought Leadership Project
Taps into your in-house expertise to develop a thought leadership resource that provides valuable insight, practical tips or advice, about a problem or current issue.
Mentoring and Maxing Out
Designed for those firms that need a second opinion, a sounding board or ‘someone’ to take an idea and develop it into a thought leadership campaign.
Client Benefit Case Study
Explores how you have supported a client to achieve successful outcomes. It demonstrates your approach to problem solving and supporting client needs.
The Client Insight Project
Undertaken directly, through interviews with your clients, to understand their needs, gain feedback on your performance and relationship, and uncover further opportunities.
Learn how The Thought Leadership Initiative can support you gain profile for your firm and key thought leaders.